SourceForce LLC

About Us

SourceForce LLC
Strategic Sales, Product Sourcing, and Account Management

Tina McConnaughey is the founder and driving force behind SourceForce LLC, a dynamic sales and business development agency specializing in helping manufacturers grow their presence in the MRO, property management, commercial, and retail markets across the U.S.

Before launching SourceForce in 2016, Tina spent several years as a merchant and buyer at HD Supply, a Home Depot company. There, she managed multiple core categories including lighting, ceiling fans, hardware, appliances, and hospitality-focused fixtures. She was responsible for national assortment planning, vendor negotiations, and performance management—giving her firsthand knowledge of what it takes to successfully bring products to market in large-scale distribution environments. This experience continues to shape her strategic, execution-focused approach today.

With over a decade of experience in product sourcing, vendor setup, account management, and channel development, Tina partners with companies to increase sales, streamline operations, and move products to market faster. From navigating corporate vendor systems to executing go-to-market strategies, she’s known as the behind-the-scenes partner her clients trust to get things done.

Launched in 2016, SourceForce supports both domestic and international manufacturers by offer